Across the Sound New Marketing Podcast
Each week, marketing guru and author of "Life after the 30-second spot", Joseph Jaffe discusses all things "new marketing"
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10 Episodes of this Podcast:
Jaffe Juice #131 - It's all about the pixels, baby!
Published: 2009-09-16 22:16:30My buddy, Mitch Joel, just wrote a book. It's called Six Pixels of Separation and it's the prelude to his blog and podcast. In this special episode, we talk about the book, his rationale and motivations behind writing it, the central themes behind the book and of course, Jay Leno. So give it a listen, buy the book (of course) and send in your audio comments to me on +1 206 203-3255 or follow me on Twitter (why? I have no idea) Direct download here iTunes subscription here
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Jaffe Juice #130 - The one where Jeremiah tells all and Jaffe bares all
Published: 2009-08-27 12:00:00So it's official. Jeremiah and I are not working together. You'll have to listen to hear details of his new gig. But the two of us are going to record an episode of the show together once a month (schedules permitting). Should be fun. Audio comments to +1 206 ... . Follow me on Twitter (@jaffejuice) and Jeremiah (@jowyang) Direct download here iTunes subscription here
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Jaffe on The Beancast #65
Published: 2009-08-10 08:14:15I guess I'm becoming somewhat of a regular (once a month that is) on The Beancast. By putting it out on the Jaffe Juice feed, you get a bit of extra Jaffe, plus host Bob Knorpp, ABC's Becky Worley and sadly, you'll need to put up with ex-crayonista, Ford's Scott Monty as well :) In last night's convo, we tackled a bunch of pretty intersting topics, including: Whether the "new PR" is lacking in the fundamentals Those creepy Palm Pre ads YouTube's version of Adsense The launch of sponsored tweets Facebook ad crackdown Listen to the show here or subscribe...
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Jaffe Juice #129 - Skatting and Riffing Jazz with Jeremiah Owyang
Published: 2009-07-20 12:53:46I recently had a chat - or perhaps I should say, a skat - with Forrester's Senior Analyst, Social Computing, Jeremiah Owyang. Follow Jeremiah on Twitter here or check out his very popular blog, Web Strategist, here. Audio comments to +1 206 203-3255 Direct download here iTunes subscription here
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Jaffe Juice #128 - Panasonic's Living in High Definition Community
Published: 2009-05-07 15:33:54Panasonic has been keeping crayon very busy with an amazing initiative called, "Living in High Definition". It's a community project that really demonstrates the fact marketing is a commitment...not a campaign. Have a listen and enjoy. Audio comments to +1 206 203-3255 Direct download here iTunes subscription here If you want to find out more and join the community, visit www.livinginhd.com Also for the remainder of May, Panasonic is giving away 30 camera/camcorders in 30 days. If you want to win one, just register for the program. My thanks to Panasonic CMO, Bob Greenberg, VP of Brand Strategy, Tom Murano,...
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Jaffe Juice #127 - Hanging out with ma buddy Mitch talkin about stuff
Published: 2009-04-21 17:47:26A cool conversation between my buddy Mitch Joel from Twist Image and Six Pixels of Separation Podcast and myself about stuff. From Inside Fish Bowl to Authentic voices. From Susan Boyle to JJTV. Enjoy! Audio comments to +1 206 203-3255. Follow me on Twitter: @jaffejuice Direct download here Subscribe on iTunes here (come on, it's only once a month nowadays) PS Episodes like these keep my faith strong on both podcasting's continued health and wellness, as well as an insight in terms of where this goes (at least for me)
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Jaffe Juice #126 - Chatting with Bob Garfield about the end of the media world
Published: 2009-03-27 16:53:07Rich Text Area. Bob and Joe together. It's like 2 naughty schoolboys about to set fire to the schoolyard. Actually we're chatting about his Apocalypse Now piece in Ad Age. Good times. Audio comments to +1 206 203-3255. Follow me on twitter: @jaffejuice. Direct download here iTunes subscription here
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Jaffe Juice #125 - Capitalizing on Consumer Conversations
Published: 2009-03-08 16:07:10This episode is really an interview I did for Australia's Marketing Mag, where I responded to a list of questions (see below) for an article they were writing. Audio comments to +1 206 203-3255. Follow me on Twitter: www.twitter.com/jaffejuice. Direct download here iTunes subscription here Capitalising on Consumer Conversations Online questions - Marketing magazine Digital March issue ‘09 Why should marketers get involved in consumers’ conversations online? Aren’t there enough possibilities offline? Why have consumer conversations gone online? What are the advantages of conversing with consumers online? Disadvantages? Should consumer conversations be private, remaining entirely C2C? Where are consumer conversations...
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Jaffe Juice #121 - An unprecedented conversation about the future of podcasting with Jaffe, Curry, Holtz, Joel, Ravenscraft, Fogarty, Fallis, Hopkins and more
Published: 2008-12-31 22:59:15What a way to end the year! An open and engaging conversation about the state and future of podcasting. Audio comments to +1 206 203-3255. Thanks so much to Adam Curry, Mitch Joel, Cliff Ravenscraft, Shel Holtz, Mignon Fogarty (Grammar Girl), Terry Fallis, Lee Hopkins as well as Jay Berkowitz, Dave Guerra, Jay Moonah and much much more. Booyah! Direct download here iTunes subscription here
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Jaffe Juice #120 - Part 2 of 2009 Social Media Predictions Recorded LIVE via Talkshoe
Published: 2008-12-24 22:54:11On my birthday, I got to spend part of it with you guys LIVE and ON-DEMAND. It's part 2 of 2009 Social Media Predictions. Follow me on Twitter (jaffejuice) Audio comments to +1 206 203-3255 Download direct here Subscribe via iTunes here Links: Fedex post link Mitch Joel's podcast
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