And one last, CRITICAL bit of advice. Once you have aquired this high quality list, dont screw it up by selling them something that is crap. If you do this, even ONCE, its shocking how fast these best friends disappear. If you follow the guidelines presented here, their trust and subsequent friendship will have been built entirely on your online expertise and your willingness to share it. If you sell them some crap, trust is totally gone, and so are they.
Its been repeated over and over that this concept of capturing emails is nothing more then a numbers game, and this is undeniably true. However, far more important then the sheer number of emails you can collect is the quality of those contacts, and that is determined through conversion rates. Im referring here to how responsive that list might be, or more to the point, how often they are willing to buy from you.
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